I received an e-mail late last week from a woman I met at an event last year. You know, the kind of meeting where you think the other person is really interesting, and you exchange cards and never do anything about it. Here is what her e-mail said:
Following a periodic review of my business contacts, I noticed that you aren’t subscribed to my quarterly newsletter, Smart Business Matters. Please take a moment to subscribe at the following link so that you can receive helpful information on topics ranging from networking to travel through business and employee management.
http://www.kmcenteeassoc.com/site/newsletter.html
The most recent newsletter is provided below for your easy reference.”
You can believe that I checked out her website, read the newsletter and signed up. This is one of the best, absolutely no-cost business builders I have seen in a very long time. Yes, Kathy had to spend some time to put it together and to identify who among her contacts had not signed up, but in precious dollars and cents it costs nothing, and the potential payoff is huge.
What could you do to build your business visibility?
This entry was posted on Thursday, November 6th, 2008 at 6:39 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.One Response to “Why Didn’t I Think of That?”
Leave a Reply










November 7th, 2008 at 4:35 pm
Great story – really makes you think!